Botaniq History

Tura’s commitment to sustainable product, packaging, and manufacturing process is an ongoing mission, integrating eco-friendly packaging across our entire portfolio.   With our 2022 launch of BOTANIQ, we are embracing cleaner manufacturing and materials with this exclusive earth-friendly brand, while maintaining our design-centric integrity.  You’d never know that it’s sustainable because it’s so rich in design.  

Every element of Botaniq eyewear is designed with style… and the planet in mind. Our raw materials are ISO-certified, which means they meet all standards to be environmentally safe.  Bio-based acetate, 60% recycled stainless steel, and natural wood are just some of the materials that make our product special.

Design is at the forefront of this collection with custom laminations and rich earthy color palettes compliment signature elements of wood and cork, adding natural highlights. Adjustable wood temples on select styles provide a custom fit. 

Botaniq point of sale material is made from recyclable materials such as FSC certified paper and cardboard.  The Botaniq case is produced from recyclable cardboard and iron that can be folded flat, saving space to help lower carbon emissions.

With every purchase, Botaniq pledges to plant one tree in partnership with One Tree Planted. Let’s do this together.